Autumn at the Riviera
Wrapped in woven Turkish cotton
Heavy woven blankets and throws for the cooler months: soft, packable and made to be kept.
Wholesale Turkish Towels, Custom Towels and Promotional Products
Custom jacquard woven
Your brand, woven into the fabric
Logos and patterns woven edge to edge on the loom in any of our 42 standard yarn colors.
Raised terry
Branding you can feel
A flat woven front with a raised terry loop design and full terry loops on the back.
- Santa Barbara, California
- Woven in Turkey
- Hand-tied tassels
- 42 standard yarn colors
TOP DISTRIBUTORS TRUST US WITH THEIR BEST BRANDS
Find your perfect towel
Colorful Search
Start with your brand colors
Pick the colors in your logo and see every towel, blanket and bag we have in stock in those colors.
The Riviera collections
Woven in Turkey. Made for Your Brand
Beautiful Turkish towels, blankets and textiles, finished with hand-tied tassels and made to carry your brand.
Peshtemal TowelsLightweight, 190-290 gExplore
Terry-Back TowelsFlat front, terry backExplore
Jacquard WovenYour logo, woven inExplore
Colored TasselsCustom tassel colorsExplore
Blankets & ThrowsWoven Turkish cottonExplore
Robes & Cover-UpsSoft Turkish cottonExplore
Beach BagsTotes & straw bagsExplore
Packaging & GiftsWrap bands & gift boxesExplore
Made to order
Your logo, stitched and woven
Embroidery, jacquard weaving and custom colors, made to order. Watch how a logo becomes a towel.
Client stories
Projects we've made together
With less than 3 weeks to go Riviera was able to cut and sew 315 units of a custom Baja Chic Beach towel and matching Beach Tote.
I’d trust Riviera with any project I throw at them they’re extremely efficient and dedicated, a rare breed of cut and sew shop in the promo industry.
The Riviera Towel Company helped us raise the bar with these gorgeous Turkish Throw Blankets for the Ritz Carlton guest amenity program. Not only did they get these produced for our client on time they were able to create premium gift boxes with soft-touch feel and magnetic closures topped with red and black bows which high light an understated tone on tone black on black UV Coated Ritz Carlton logo.
We are very grateful to the Riviera Towel company for all their financial support and donations of their beautiful towels - The custom woven wall tapestry Riviera sent show up just in time for a recent TV interview and is now my background for all my Zoom Calls.
From the Riviera team
Latest guides
Practical guides on Turkish towels, custom decoration, packaging and gifting.
beach towelsWhat Is a Turkish Towel (Peshtemal)? The Complete GuideA peshtemal is a flat-woven, fast-drying towel born in the Turkish bath. Here is how it is made, what makes a good on...
buyer's guideCustom Promotional Towels: A Distributor's Buyer's GuideChoosing custom promotional towels for an end client is easier when you work backwards from the moment of use. Here i...
Custom & DecorationCustom Towel Embroidery vs Jacquard vs PrintingEmbroidery, jacquard and printing each give a towel a different character. This guide shows how to match the method t...
belly bandsCustom Towel Packaging: Hang Tags, Belly Bands & Gift SetsPackaging decides whether a promotional towel feels like a freebie or a gift. Here is how to choose between hang tags...
Aegean cottonMade in Turkey Towels: Why We Make Textiles in TurkeyWe make custom textiles in Turkey because of the cotton, the mills and a weaving tradition that never left. Here is w...
custom towelsDrop Ship Promotional Products: Custom Towels Made EasyDrop shipping custom towels can turn a bulky chore into a clean, repeatable service. Here is how distributors set it ...
Boutique
Our boutique is conveniently located 17 W. Gutierrez & State Street in Santa Barbara CA. You'll find largest selection of Turkish towels in the United States, along with bathrobes, beach bags, totes, clothing, scarves, wraps, shawls, blankets, sarongs, throws, picnic blankets, and more. Any of our products can be customized with personalized packaging.
Made InTurkey
We’re passionate about bringing authentic and sustainable Turkish towels to you that have been carefully handmade in small artisanal factories in Turkey. These unique textiles support one of Turkey’s oldest crafts and traditions passed on from generation to generation.
Promo With Purpose
Our mission5% Give Back
Healing our Oceans one towel at a time.
RTC donates 5% of our net profits to fund world-class marine organizations that heal and protect our oceans.